PixelPlay — Visual Marketing Project
PixelPlay is a visual marketing project developed for the gaming and digital entertainment sector.
The goal was to create an effective social media visual capable of instantly communicating the brand’s mood while encouraging user interaction.
The goal was to create an effective social media visual capable of instantly communicating the brand’s mood while encouraging user interaction.
The visual concept is inspired by pixel aesthetics, reinterpreted in a contemporary way through geometric elements, dynamic patterns, and a high-contrast color palette, evoking gaming culture with a modern and recognizable visual language.
The project includes:
- Static social media post
- Visual adaptation within an Instagram mockup
- Composition, typography, and visual hierarchy exploration
The image is designed to perform effectively within the social feed, maintaining strong visual impact, readability, and brand consistency.
Tagline
Play. Share. Repeat.
Play. Share. Repeat.
Tools
Adobe Illustrator · Adobe Express
Adobe Illustrator · Adobe Express
